{"id":3,"date":"2018-11-23T20:50:11","date_gmt":"2018-11-23T20:50:11","guid":{"rendered":"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/homepage\/"},"modified":"2018-11-25T17:20:37","modified_gmt":"2018-11-25T22:20:37","slug":"homepage","status":"publish","type":"page","link":"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/","title":{"rendered":"Home Page"},"content":{"rendered":"<h2 style=\"text-align: center\">Pinterest 101 for Small Businesses<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-49 aligncenter\" src=\"https:\/\/cdn-dev.vanderbilt.edu\/t2-my-dev\/wp-content\/uploads\/sites\/3020\/2018\/09\/pinterest-for-business.jpg\" alt=\"Pinterest For Business Logo\" width=\"681\" height=\"384\" \/><\/p>\n<p>Over the course of my semester-long internship with SB Media, I&#8217;ve had the opportunity to expand my knowledge about various social media platforms. One platform that it has been particularly interesting to learn about is Pinterest. Coming into this internship, I had always wanted to learn more about Pinterest, specifically how small businesses might use this platform for marketing and advertising purposes. As such, this semester, I endeavored to learn the ins and outs of Pinterest advertising and marketing.<\/p>\n<p>This blog showcases my learning trajectory with regards to Pinterest Business. I have structured this blog as a series of informational posts targeted at small business owners, covering topics ranging from how to create a Pinterest Business account to how to use Pinterest Analytics, and even how to maintain long-term success on the platform. I believe that this structure will allow my blog to live on as a helpful resource for small business owners looking to use Pinterest to increase engagement with their offerings, awareness about their brand, or conversions on their products.<\/p>\n<h2 style=\"text-align: center\">Featured Posts<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-74 aligncenter\" src=\"https:\/\/cdn-dev.vanderbilt.edu\/t2-my-dev\/wp-content\/uploads\/sites\/3020\/2018\/11\/create-pinterest-business.png\" alt=\"create pinterest business\" width=\"600\" height=\"200\" \/><\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/2018\/09\/how-to-create-a-pinterest-business-page\/\">How to Create a Pinterest Business Account<\/a><\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12\" src=\"https:\/\/cdn-dev.vanderbilt.edu\/t2-my-dev\/wp-content\/uploads\/sites\/3020\/2018\/11\/5-steps-.jpg\" alt=\"5 steps to creating the perfect pin\" width=\"600\" height=\"200\" \/><\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/2018\/09\/5-steps-to-creating-the-perfect-pin\/\">5 Steps to Creating the Perfect Pin<\/a><\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16\" src=\"https:\/\/cdn-dev.vanderbilt.edu\/t2-my-dev\/wp-content\/uploads\/sites\/3020\/2018\/11\/pinterest-ads-manager-.jpg\" alt=\"pinterest ads manager\" width=\"600\" height=\"200\" \/><\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/2018\/10\/pinterest-ads-manager-101\/\">Pinterest Ads Manager 101<\/a><\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-19\" src=\"https:\/\/cdn-dev.vanderbilt.edu\/t2-my-dev\/wp-content\/uploads\/sites\/3020\/2018\/11\/how-to-get-ahead-on-pinterest.jpg\" alt=\"how to get ahead on pinterest\" width=\"600\" height=\"200\" \/><\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/2018\/10\/how-to-get-ahead-on-pinterest\/\">How to Get Ahead on Pinterest<\/a><\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-35\" src=\"https:\/\/cdn-dev.vanderbilt.edu\/t2-my-dev\/wp-content\/uploads\/sites\/3020\/2018\/11\/5-Steps-to-Creating-the-Perfect-Pin-21.png\" alt=\"Pinterest Analytics 101\" width=\"600\" height=\"200\" \/><\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/2018\/11\/pinterest-analytics-101\/\">Pinterest Analytics 101<\/a><\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22\" src=\"https:\/\/cdn-dev.vanderbilt.edu\/t2-my-dev\/wp-content\/uploads\/sites\/3020\/2018\/11\/long-term-pinterest-success.png\" alt=\"long-term pinterest success\" width=\"600\" height=\"200\" \/><\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/2018\/11\/5-ways-to-get-ahead-on-pinterest\/\">5 Ways to Ensure Long-Term Success on Pinterest<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pinterest 101 for Small Businesses Over the course of my semester-long internship with SB Media, I&#8217;ve had the opportunity to expand my knowledge about various social media platforms. One platform that it has been particularly interesting to learn about is Pinterest. Coming into this internship, I had always wanted to learn more about Pinterest, specifically&#8230;<\/p>\n","protected":false},"author":8001,"featured_media":32,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"class_list":["post-3","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/wp-json\/wp\/v2\/pages\/3","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/wp-json\/wp\/v2\/users\/8001"}],"replies":[{"embeddable":true,"href":"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/wp-json\/wp\/v2\/comments?post=3"}],"version-history":[{"count":3,"href":"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/wp-json\/wp\/v2\/pages\/3\/revisions"}],"predecessor-version":[{"id":75,"href":"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/wp-json\/wp\/v2\/pages\/3\/revisions\/75"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/wp-json\/wp\/v2\/media\/32"}],"wp:attachment":[{"href":"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/wp-json\/wp\/v2\/media?parent=3"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/my.dev.vanderbilt.edu\/nataliegustin\/wp-json\/wp\/v2\/tags?post=3"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}